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The Core: Smart Wireless Audio

Another Speaker…Or Is It?

There are so many speakers on the market, all of which claim to offer awesome sound. Most are wireless, many are smart, a few are ultra-directional, and one or two even levitate. With all of these products already available, do we really need yet another device through which to play music?

Well, the developers of the Core wireless speaker system thought so, and amazingly enough, the people agreed. In fact, the people really agreed, supporting the Core’s Indiegogo campaign to the tune of over $1.3 million USD — over 2000% of the initial ask! Apparently, we should never underestimate how badly people want their music to sound good.

Big Engineering, Small Speaker

Self-billed as “the most advanced wireless speaker system ever developed,” the Core uses advanced audio processing technology to create a sound bubble in which every track of your music is crisp and distinct. This acoustic holography yields better than stereo sound, all from a single six-inch by six-inch by four-inch box. The bass booms, though if you really want your audio heavy on the low end, a separate subwoofer is also available.

The Core can broadcast audio to up to nine connected speakers in different rooms. It has a 12-hour battery life, can be used without ever opening an app, and even has an input to rig it up to a home automation system. Plus, it’s a really nice looking device; it seems like it could be a Jony Ive-designed, Steve Jobs-approved Apple product20141021123921-DSC_0609_RET_final_600

You’ll Have it in June

The Core is the brainchild of Ontario-based Mass Fidelity, and it already seems to be in demand. Its popularity is perhaps a bit surprising considering its expected retail price of $599 USD — that’s a lot of money for a single speaker. But again, it seems like people are willing to pay a premium for great sounding music. Initial units will ship in June of 2015.

And that’t not to say that the Core is only good for music, because it’s good for more than that. It can link to Apple TV, Netflix, Hulu, and a whole host of other media streaming services. This way, owners of the Core can always get the best audio possible, no matter what they’re listening to or watching.




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